Vino101 Episode 36 - A conversation with Alex Guarachi

Bill and I recently had the opportunity to chat with Alex Guarachi, founder of Guarachi Wine Partners.  Guarachi Wine Partners represents sixteen brands from six countries. During our interview Alex shares how and why he entered the wine business and how he sees the industry changing. Even though he's been in the business over three decades now, his enthusiasm and passion came forth as if he's just started business last week.  We came away energized by his warmth and spirit. We know you'll enjoy his story and a brief look inside the world of wine.

Cheers!